Who Needs Internet Marketing (part 2)?

So the Internet is great for . Got that. But what if my product cannot be digitized and sold electronically?

First, it may be that you are selling something very unique or that you are offering it in a special way, perhaps at a special price. If your item can be sent by post or international courier service (like FedEx or UPS), you should be able to expand your business significantly by selling to other parts of the world.

Second, getting business on the Internet is so much cheaper than offline, because it doesn’t require any showroom space or sales people. This means that your profit margin is larger, and you can afford to “throw in” the cost of shipping or any “deal sweetener” you can think of that will help you get sales.

Third, your online store is open 24 hours a day, every day, in every timezone, which means you can get 2-3 times the amount of business you would get from an offline store, while catering for every possible type of Internet buyer anywhere in the world.

To summarize, if your business can benefit from selling online by increasing profit margins, reaching large new markets and virtually operating around the clock. Look seriously into your online options and contact an Internet marketer as soon as you can.

Who Needs Internet Marketing (part 1)?

Let’s face it – the Internet is not as useful for every business.  It’s also not as appealing to every business owner. So who should consider engaging an Internet marketer for their business. More importantly, should you?

The Internet is probably by far the fastest, cheapest and richest way to deliver information. With the ability to rotate images, display animated images and show video, the Internet can deliver any type of content quicker and cheaper than any other medium. If you need to communicate information to your clients or potential buyers, the Internet can offer you some great tools.

If you have an information product, you have probably gone through the phase of creating a digital version of it, which might have been printed later. On the Internet, your digital product can be sold as a separate, possibly lower cost item, at lightening speed, to an unlimited number of customers in a completely separate market to offline buyers. Furthermore, the Internet offers armies of promotion experts, called “Affiliates”, who will gladly help you sell your information product, in return for a share of your income.

Note that the type of information best suited for the Internet is one that has global appeal. The language you use may be the only limitation, but as the Internet crosses all borders, your information can be carried to wherever there’s a need for it via this great medium.

To summarize, if your business can benefit from the delivery of paid or unpaid information to a wide, targeted market, the Internet is the place for you. Look seriously into your online options and contact an Internet marketer as soon as you can.

Welcome

Welcome to Get Your Business Online, a site about bringing small businesses to the world via the Internet.

The Internet, or the World Wide Web, is a unique place, where the rules change almost daily. It’s hard to keep up with everything going on online when you’re also busy running a business. So it makes business sense to let someone else do it, who can keep up on your behalf and show you the way.

Getting a web site is a small step in the right direction, but getting business requires patience, a small investment and a good deal of knowledge and skills, which I can use to help your business profit and grow.

Want to know more? Contact me.

Get Business Online

“Choosing an consultant is your quickest way to online business profits

  • Online marketing is complicated
  • It requires technical knowledge
  • The Internet keeps changing
  • It’s hard to see your business potential from the inside
  • It takes you away from your core business
  • Most business owners fail to do it themselves

So save your energy for what you do best, choose someone who already gets results, and get more business online

Gal Baras, online marketing consultingOne of the things many people don’t know about the Internet is that it’s not all about web sites. Very often, my clients start by asking “So, how much for a website?” They think that once they have a website up and running, their business will boom all of a sudden. They think that by being present on the Internet, their clients will find them right away and immediately start buying from them. Well, as vital and central as a web site is in setting up online marketing, there are MANY things to take into consideration before putting one up. There are also many things a business can do online, which have little or nothing to do with their web site – email marketing, article submission and more. So typically, I walk my clients over the wide range of things that can be done and how I will get the fastest and biggest business results out of their Internet marketing investment, and I see their understanding and appreciation growing and growing, until they are ready to begin. Then I ask them, “Would you like a web site with that?” and they laugh, because by then, they know what I mean.

Happy Clients Agree

When I decided to take my business online, I had no idea where to start. Gal spent time and effort really getting to know what clients I was looking for, how I was selling to them over the phone and in-person and what I was offering them. My website started delivering business as soon as it was launched and people commented it was very easy to use. I was getting detailed inquiries and making sales, so I was happy. Within a few months, the website made it to the top of the Google Search results and since then, I have been getting all my business traffic for free, but more importantly, making a serious profit.

- Avi Meirovitz, Plastic2go

If you are a business owner looking to succeed online

  • Revisit your business plan. Any marketing investment, online or otherwise, must serve the business and bring measurable outcomes – extended reach into a market, more leads, more sales, higher profits, diversification or whatever you want for your business.
  • Decide how much you are willing to spend in order to start. On the Internet, you can start fairly small and leverage your new income stream to make more money online. The initial effort typically includes setting up a web site and doing some initial promotion, so set aside some funds upfront, and then decide how much you are willing to spend monthly over the first year of your Internet marketing campaign.
  • Find out more about me and how I work. Here are some Internet marketing articles I’ve posted. Read them to get an idea of what’s involved in Internet marketing and how I prefer to work, as well as the results you can get by working with me (more here).
  • Choose the Internet Marketing Service that best suits your business needs, whether you are just considering putting your business online or want to boost the profits of your existing website.
  • When you’re ready to go, let’s shake hands and get down to business.

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We encourage using the free Project Management Software for task management, time tracking and more.

 

About Me

Gal Baras, online marketing consultingMy name is Gal Baras. I am an consultant and life coach. I help small business owners take their business to the Internet and share in the profits available online.

I have a long background as an IT professional, with 15 years of management and consulting. I’ve worked on large business applications, built and maintained advanced computing environments and participated in complex projects. I’ve worked in the USA, in Thailand, in Singapore and in Australia, managed projects, development teams and technical support groups.

It was fun, but I got tired of being a number and giving my time to faceless, nameless corporations. So I trained as a life coach, helped some good people achieve their dreams and started to market my own businesses online. Within a short time, I got good results that made me think I could share my skills with other business owners (see my online successes).

Now, I like to work with small business owners and help them get results on the Internet with as little upfront costs as possible. I have been doing this successfully in the past 6 years and the results are great.

To me, the Internet is an exciting place, and I love to see my clients’ face light up when I explain it to them and they see how powerful it can be for them. The most important aspect of my work is trust, which is why I demonstrate the value of my services at every step and only work with ethical businesses wanting to deliver value to their clients.

Would you like to work with me?

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