How I Enabled an Important Business
Online marketing consultants deal with computers, web sites and technology and the work can sometimes be frustrating, but we get to make a positive impact on our clients’ business and life and sometimes, they even take the time to write about it. When I read the message below, I had to hold back tears, both…
New Amazon Fire Mobile Phone: Game Changer?
Amazon announced this week a new mobile phone with a solid design and many features, called Amazon Fire. Will it be a game changer and give Amazon a big advantage in the marketplace? And what does it mean for small business owners? Amazon Fire comes with 4 cameras, positioned in the corners of the device,…
How to Keep Your Online Business Alive
Building a website and starting an online business seems to many small business owners like a big step. This often makes them feel exhausted after it’s done and they do their best to pretend that it’s all they’ll ever need. So much so that when someone tells them that their site’s software needs updating or…
Everyone can do it (with expert help)
The first thing you learn about starting a business on the Internet is that everyone can do it. I remember the first seminar I attended. You may have had the same experience yourself. It is a free event that makes hundreds of thousands of dollars in sales in one day. The food, the venue and…
You don’t know what you know
For the past few months, I’ve been facilitating a Small Business Online workshop. Small Business Online is an Australian government initiative to help small business owners create web presence for their business and get business online.
What you don’t know, doesn’t hurt
You may have heard this saying from people already “What you don’t know, doesn’t hurt you”. Well, I’m here to tell you this saying is really wrong when it comes to getting business online. On the Internet, what you don’t know can hurt you. A lot!
How to Get Business Online (part 1)
If you’re reading this, you are most likely a business owner looking to market your products or services on the Internet. So what should you do first? What should you do next? Where can you find more information? The answer is: right here, of course. Let’s start at the beginning, then, shall we?
Who Needs Online Marketing (part 3)?
By now, you know that the Internet is great for information products, as well as for offline products with a global appeal. So far, so good. But not every business sells standard products. Some businesses make their products to suit their clients’ needs. What about them?
Who Needs Online Marketing (part 2)?
So the Internet is great for information products. Got that. But what if my product cannot be digitized and sold electronically?
